As a business owner or manager, there are a few things you’d want to capitalize on. Specifically when operating an online business or platform such as a subscription service. Maximizing profit through subscriptions and subscribers is one of them. Whether individual subscriptions or group subscriptions, the most important thing is to get people signing up. Gone are the days of having to go door to door to each potential customer or subscriber. We are here to introduce to you the solution.
Group Subscriptions
You might be asking what is it and how does it benefit me? A group subscription is an option on your subscription platform to allow one organization or entity to have numerous subscriptions under one umbrella. This magical umbrella is called the Group Owner. The Group Owner is basically the person in charge of the group subscription and the person that gets billed. It can be from 1 day to 2 years depending on the type of subscription chosen. They are also the person in charge of all the subscription details of the group subscription. This includes how the subscribers are considered, the entitlements, and so much more!
There are a few ways you can set up and organize your Subscription Groups. Below you would find the main 3 that are most popular amongst subscription platforms. (Luckily for you Pelcro offers all three of them.)
Option 1: Domain-based Segmentation
This means that if your clients have a company or institution email, you can add them based on their domain. Further granting them access to the resources and publications you own. You should be able to control and add which domains you want to have access directly via the Pelcro platform.
Option 2: IP Address-based Segmentation
A go-to option for libraries and universities or anywhere with a shared computer space. This enables anyone who logs in through a specific IP address to have access. Although we have to stress location is everything with this option.
Option 3: Import Tool
Which can be done through the platform with the click of a button. The quickest and most efficient way to incorporate your subscribers. It is an ideal option if you have specific subscribers that you would like to group. Basically, you would provide a list of all the different emails you want grouped, and via the import tool on the platform, it would be done in minutes.
Why Go With The Group?
You get a large number of subscriptions in one go. This is ideal if there is a target you are hoping to achieve monthly or yearly. It also allows you to unionize control of a group under one umbrella. Logistically instead of coordinating, billing, and overall just dealing with hundreds of individual subscribers. You can now only deal with the Group Owner and coordinate with them.
You have complete control and flexibility over how you want the group subscription to look like and what it entails. This is because we are capable of tailoring them specifically to you and your needs through our software. Also, our sales and tech team are ready to integrate and customize what you’re looking for to fit the needs of your business. From subscription, membership, and eCommerce needs. Why waste time when you can go with the group?
For more information on our subscription options and processes head to our website or get started with a free trial, and schedule a demo call with one of our experts.